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Local Brew Video #79: TripAdvisor's Experiences and Restaurants Businesses Outpace Vacation Rentals

There’s much more to a trip than the flight, hotel, and ground transportation. People are out experiencing! Travel brands like TripAdvisor realize this, but can't limit themselves to just bookable tours and attractions. LEXETravel can help!

 

Check out the rest of our Local Brew videos on our blog to learn more about how Local Content Optimization can help brands win locally!

Related Posts

Daily Shot: Categories of Local Content for Real Estate Agents

Check out our quick Daily Shot where we discuss the kind of content real estate agents should share to express their local expertise to drive and convert more leads!

Where I Want To Be: How Marketers Screw Up Geotargeting

There is an old Sales and Marketing tactic that used to be popular in business, but has lost favor because, well, it can be prosecuted as fraud. It used to work like this:

Realtors: Buying A Home Is About Much More Than Buying A Home

The problem with selling a home generally isn’t the home. It isn’t the person selling the home (well, most of the time). And you know, it really isn’t even the price. The problem with selling a home by and large comes down to the first rule of marketing – something that applies to home selling just as much as it does to soda pop selling or car selling or anything-else selling.